Hydrogen electrolyzer cost benchmarking and outlook

ADI assessed the cost competitiveness of alkaline, proton exchange membrane (PEM), and solid oxide electrolyzer cell (SOEC) electrolyzers, focusing on the capex variations globally. The work detailed the cost outlook of stack components like bipolar plates and catalyst-coated membranes over a 10-year period. Levelized cost of hydrogen (LCOH) modeling was used to demonstrate variations in capex in North America, Europe, and China.

Global investment firm

Competitive uncertainty regarding the long-term cost dominance of Chinese alkaline electrolyzers versus Western technology.

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Modeled learning rates for stacks and balance-of-plant (BOP) systems to identify which components drive future cost cuts.

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Evaluated the Chinese supply chain for critical minerals like iridium and nickel to assess long-term cost sustainability.

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Leveraged 15 interviews with stakeholders in China and Europe to validate real-world stack lives and efficiency gaps.

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Compared LCOH across multiple configurations to show how electricity prices and efficiency impact total production costs.

  • Decision support for co-opting Chinese manufacturing while maintaining best-in-class Western stack technology and performance.
Client Results
ADI organized a vast amount of information regarding hydrogen technologies and technoeconomics into a format that was easy to understand. Their work was instrumental in helping us make the right investment decision.
Prasenjeet Ghosh Global Head, Hydrogen Strategy and Technology Ventures, ExxonMobil

Industry experience

Clean coal hydrogen cost optimization

ADI developed granular process and cost models across coal gasification pathways to understand where hydrogen production costs could be reduced. The work examined gasifier selection, syngas cleanup, CO₂ capture, and integration with power generation to quantify trade‑offs across configurations. Scenarios were ranked to identify pathways suitable for further demonstration rather than incremental optimization. The client […]

Global energy transition digital spend outlook

ADI assessed a global energy transition capital spend and outlook through 2050, identifying the addressable market for digital technologies. The study analyzed how the shift toward fragmented, low-carbon infrastructure will impact the need for digital integration across intermittent renewables and energy storage systems. Modeling surfaced critical factors that will dictate the pace of digital adoption. […]

Global hydrogen market assessment and outlook

ADI developed high-level demand and supply forecasts for liquid hydrogen over a 10-year period, with a focus on mobility and semiconductor applications. The work highlights the ortho-to-para conversion catalyst requirements and the impact of rapid cooling on storage boil-off risks. Demand scenarios were balanced against a database of over 600 low-carbon hydrogen projects to identify […]

Hydrogen infrastructure due diligence

ADI performed a market-focused due diligence of a hydrogen distribution company to evaluate its positioning within the transportation sector in California. The work assessed low-carbon fuel standard (LCFS) credit pricing volatility and the total cost of ownership (TCO) for heavy-duty FCEV trucks compared to battery and diesel alternatives. The client Private equity firm The situation […]

Hydrogen market assessment and go-to-market strategy

ADI evaluated global hydrogen demand across high-volume refining and ammonia sectors alongside emerging small-volume applications in semiconductors and glass. The study utilized technical benchmarks for SMR and electrolysis to identify segments where on-site reliability and high purity levels (99.9999%+) justify compact reactor adoption over traditional tube trailer delivery. The client Industrial technology provider The situation […]

Midstream asset commercial strategy and economics

ADI assessed the market value of natural gas and hydrogen storage assets near the U.S. Gulf Coast through a detailed analysis of regional pipeline interconnects and seasonal spreads. The work evaluated the premium commanded by high-deliverability salt caverns and the technical constraints of repurposing infrastructure for hydrogen. The client Natural gas midstream operator The situation […]

Strategic assessment of IRA incentives for refiners

ADI analyzed the stackable tax credits provided by the Inflation Reduction Act to prioritize decarbonization projects at existing refining assets. The study mapped technical pathways for sustainable aviation fuel (SAF), blue hydrogen, and carbon capture against regional infrastructure and environmental justice criteria. This effort identified how loan guarantees and transferability provisions can de-risk capital projects […]

CNG and hydrogen fuel market analysis

ADI Analytics assessed the market and growth potential of compressed natural gas (CNG) and hydrogen as transportation fuels in North and Latin America for a leading compressor manufacturer. The client A leading compressor manufacturer exploring growth opportunities in the CNG and hydrogen transport fuel markets. The situation The client sought to understand trends, market needs, […]

Competitive positioning of a hydrogen tech company

ADI Analytics supported a competitive assessment of a hydrogen technology company by identifying key players, validating strategic hypotheses, and conducting primary research across the hydrogen and electrolysis landscape. The client A diversified holding company evaluating the competitive positioning of one of its portfolio companies in hydrogen generation and electrolysis. The situation The client wanted to […]

Global PEM electrolyzer and GDL market assessment

ADI evaluated the market for carbon paper gas diffusion layers (GDL) within the rapidly expanding PEM electrolyzer supply chain. The research assessed the technical transition from titanium porous transport layers and modeled the impact of rising current density on future material demand. High and low cases accounted for green hydrogen production targets and announced OEM […]

Compact hydrogen generator commercialization strategy

This engagement assessed the commercial viability of a compact hydrogen generator (CHG) by benchmarking it against incumbent large-scale SMR and cryogenic liquid hydrogen supply chains. ADI analyzed the trade-offs between capital recovery and sourcing diversity for refiners to address rising hydroprocessing capacity needs. The client Energy technology R&D organization The situation Uncertainty regarding how small-scale […]

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