ADI Analytics conducted a technology and market assessment to support a Fortune 500 company’s evaluation of commercialization opportunities for a novel manufacturing technology for specialty chemicals.
The client
A Fortune 500 company developing a proprietary manufacturing technology for specialty chemicals.
The situation
The client needed an independent evaluation of its new technology’s strengths and weaknesses, market applicability, and prioritization of the best commercialization opportunities.
ADI’s contributions
Content needed.
Technology assessment
Leveraged ADI’s chemical engineering expertise to evaluate the client’s proprietary process, identifying key strengths and weaknesses.
Market segmentation
Identified approximately 120 potential market segments across about 10 industries where the new technology could be applied.
Market screening
Screened market segments using qualitative and quantitative criteria to narrow down the list.
In-depth market analysis
Conducted primary and secondary research to perform detailed evaluations of the top four prioritized market opportunities.
Opportunity ranking
Developed a ranking system based on market screening results to prioritize opportunities and identify the four best candidates.
Key outcomes
- ADI’s analysis equipped the client with a prioritized roadmap of commercialization opportunities based on technical fit and market potential.
More insights
Newsletter: Chemical industry demand
In the November 2025 edition of the ADI Chemicals Newsletter, we begin by examining how chemical industry demand is no longer moving in step with GDP growth. Structural forces such as demographic decline, material efficiency, recycling, and substitution are reshaping the market. Additionally, we highlight reliability as a critical differentiator in refining and chemicals—beyond its […]
Rethinking chemical industry demand
The dominant news in the chemical industry is the painful reality of excess capacity. Supply is so high that it’s crippling profitability, especially for European producers. But behind this supply crisis is an even more crucial question: What’s happening with chemical industry demand? There’s a growing sense that chemical demand growth is increasingly divorced from […]
Newsletter: POE & POP demand
In the October 2025 edition of the ADI Chemicals Newsletter, we begin by examining how POE and POP demand growth will continue in automotive, packaging, and renewable applications. Global demand for polyolefin elastomers (POE) and plastomers (POP) has grown steadily, driven by expanding use in packaging, polymer modification, and foam applications, with increasing adoption in […]