ADI conducted detailed market research for a non-destructive testing (NDT) technology, analyzing its application in difficult-to-pig subsea flowlines. The work evaluated the competitive landscape between established tools like pulsed eddy current and startups using magnetometry tomographic methods. Global asset growth rates and ROV inspection speeds were modeled to estimate a market size and develop an outlook over a 10-year period.
The client
Venture capital firm
The situation
Uncertainty regarding the addressable market size and competitive landscape for a new NDT technology in subsea pipelines.
ADI’s contributions
Asset base segmentation
Identified the addressable market and segmenting it by pipeline material, diameter, and function.
Competitive tool benchmarking
Evaluated LSM against six proven NDT methods, categorizing competitors into generalized and comprehensive detection tools.
Startup landscape profiling
Researched three magnetometry startups, assessing their patent holdings, origins, and progress toward complete commercialization.
Probabilistic market modeling
Applied Monte Carlo uncertainty analysis to account for variability in growth rates, inspection frequency, and ROV speeds.
Key outcomes
- Prioritization of commercialization efforts toward small-diameter steel flowlines in North America and the North Sea.
More insights
Article
CBAM puts a new price tag on emissions
On April 7, 2026, the European Commission announced the first official Carbon Border Adjustment Mechanism (CBAM) certificate price for Q1 2026 at €75.36 per tonne of CO2 equivalent (~$88/t CO2e), marking the EU’s first explicit carbon price applied to imported goods. This rate will be applied to the embedded emissions in CBAM-covered imports and is […]
Article
Cooling fluids are becoming a constraint in AI data centers
Immersion cooling fluids are taking on more importance as data‑center operators deploy higher‑power artificial intelligence (AI) and high-performance computing (HPC) systems. Rack densities are increasing faster than traditional air systems can accommodate, and liquid cooling is now part of the design discussion for many new builds and retrofits. In that context, fluid properties affect reliability, […]
Premium content
Implications of UAE’s exit from OPEC
Part of ADI Analytics’ ongoing coverage of the implications of the Iran conflict across oil & gas, LNG, refined products, and chemicals. The UAE’s exit from OPEC (see our prior blog) in late April 2026 reflects a decisive shift toward a volume‑driven strategy focused on monetizing its hydrocarbon resource base ahead of the global energy […]