A Fortune 50 company asked ADI Analytics to assess and forecast the market for their novel manufacturing technology for a specialty chemical. Key contributions included the following:
- Leveraged ADI’s deep expertise in chemical engineering to perform technology assessment of the client’s proprietary process including strengths and weaknesses
- Identified ~120 market segments for applicability of new manufacturing technology in ~10 industries based on a thorough understanding
- Screened market segments based on qualitative and quantitative criteria
- Developed a ranking system to evaluate the opportunities to arrive at the best four
- Conducted in-depth review of the top four markets using primary and secondary research